Amcal and Guardian extend partnership with AIA Vitality

Amcal and Guardian announced their commitment to an ongoing partnership with AIA Vitality, a personalised health and wellbeing program that rewards members for making healthier lifestyle choices; following a highly successful two-year partnership currently in place.

Since the partnership’s inception, both pharmacy brands combined have completed 2,400+ AIA Vitality Health Checks for AIA Vitality members nationwide, helping to generate a significant volume of additional customer engagement opportunities and subsequent health services incomes for franchise partners.

The re-signing between both parties has also resulted in an increase in remuneration for participating pharmacies, per AIA Vitality Health Check completed.

Brinley Hosking, Chief Pharmacist Sigma, says the partnership with AIA Vitality continues to reaffirm both Amcal and Guardian’s market leading commitment to supporting customers on their healthcare journeys, in ways that are unique and tailored to every individual.

“Alike AIA Vitality, we help Australians everyday lead better lives, with the help accessible and knowledgeable staff at our combined 300+ Amcal and Guardian pharmacies nationwide,” says Ms Hosking.

“That’s why we’re proud to team up with AIA Vitality again, to help even more Australians better understand their health via our personalised in-store screening services and dually, offer our franchise partners additional and consistent means of customer engagement,” adds Ms Hosking.

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