NostraData Retail Performance

Total retail performance recovered slightly but remained negative compared to last week. Overall the growth started to decline over the last 12 weeks and based on the forecast looks to see a slight improvement of about 0.4 per cent over the next nine weeks. The top performing category, Natural Medicine was 119.8 per cent greater than the next largest category, Baby, last week. The top brands are Panadol, Elevit and Blackmores. At the same time last year, Blackmores, Elevit and Panadol were the top three brands.

While A2 Milk Formula has disappeared from the Top 10 recently, Aptamil has appeared with two Top 10 products. Variances on Week 1 are due to number of days difference (1 day in 2016 v 7 days 2017).

This report is based on sales in the last week from approximately 2000 pharmacies. The “Top 10 Products Chart” only reports where the number of stores the item was sold exceeds 400.

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