Dettol Australia has partnered with the Sydney Opera House, as its newest Global Goals partner, supporting the world-famous arts centre’s commitment to the United Nations Sustainable Development Goals.
The partnership comes as Dettol launches Catch a Habit, a dedicated program that aims to help Dettol achieve its mission to empower Australian families to adopt good hygiene habits.
As part of the partnership, Dettol will reported collaborate with the Opera House on a range of engaging and interactive experiences aimed at instilling long-lasting hygiene habits in the next generation of Australians.
“According to the UN, handwashing with soap is one of the most effective ways to stop the spread of infectious disease,” says Reckitt Health ANZ CMO, Henry Turgoose.
“So, on our mission to empower Australian families to protect what they love, we’ve partnered with the Opera House to help instil excellent hygiene habits among Australian children through imagination, innovation and access.
“Through this partnership we aim to reach one million children to improve hygiene literacy, to help stop the spread of germs and break the chain of infection.”
It is said that the partnership will support the Opera House’s contribution three Global Goals:
- Good Health and Well-Being, which encourages healthy lives and promotes well-being.
- Quality Education, which ensures inclusive and equitable quality education and lifelong learning opportunities.
- Clean Water and Sanitation, which ensures the availability and sustainable management of water and sanitation, with hand-washing being one of the most effective actions to reduce the spread of pathogens and prevent infections.
“The pandemic has made us aware as never before of the importance of health and hygiene. I welcome Dettol as our newest Global Goals partner, with particular focus on the health of the youngest Australians,” says Sydney Opera House CEO, Louise Herron AM.
“The initiatives enabled by this partnership will have a positive impact on our community and contribute to the huge collaborative effort required to achieve the Global Goals.”
The two-year partnership announced during Global Goals week, will support the Opera House providing:
- Creative and educational experiences in its new purpose-built Centre for Creativity, due to open early next year. The Centre will enable children and school groups to interact onsite and online with the rich First Nations history of the site, the magic and science of the building, and the extraordinary art and artists that bring the Opera House’s stages to life.
- Free, participatory Creative Play workshops and other events for kids and families in school holidays.
Dettol’s hand-washing tips and hand sanitiser will also be available across the Opera House to reinforce best- practice hygiene and assist in the return of artists, audiences, and visitors.