Total retail performance dipped slightly but remained in positive territory compared to last week. Overall the trend is positive over the last 12 weeks and based on the forecast looks set to remain highly unpredictable. The top performing category, Natural Medicine was 46.0 per cent greater than the next largest category, Fragrance, last week. The top brands are A2 Formula, Panadol and Elevit. At the same time last year, Elevit, A2 Formula and Panadol were the top three brands.
In the lead‐up to Christmas, we expect to see an increase in gift with purchase (GWP) and health and beauty sales.
This report is based on sales in the last week from approximately 2000 pharmacies. The “Top 10 Products Chart” only reports where the number of stores the item was sold exceeds 400.
