Priceline Pharmacy has announced the outstanding results from this year’s Priceline Sisterhood Foundation fundraising campaign, Stand Up for the Sisterhood, with more than $1.21 million donated across its 470 stores nationwide.
All proceeds raised during the month-long campaign from 29 June to 26 July are donated to the Priceline Sisterhood Foundation, which supports Australian women and their families through charity partners including Motherless Daughters Australia, Perinatal Anxiety & Depression Australia (PANDA), Raise Foundation and Dementia Australia.
As part of the successful Stand Up for the Sisterhood campaign, Priceline ambassador Chrissie Swan tapped her comedian mates on the shoulder, Dave Hughes, Nikki Britton, Claire Hooper and Lizzy Hoo for a one-night-only charity comedy show held last night at Melbourne’s Comedy Republic.
Priceline ambassador Chrissie Swan says, “What an incredible result from this year’s campaign to surpass our million-dollar goal. Stand Up for the Sisterhood was a joy to be part of.”
The Stand Up for the Sisterhood campaign asked Priceline customers to stand up and donate in store at Priceline Pharmacy or online for their chance to win one of 10 x VIP double passes to the charity comedy show, plus flights and accommodation.
Priceline Pharmacy store teams were key to driving donations, with the top three fundraising stores rewarded with all-inclusive double VIP pass to the charity show.
Priceline Pharmacy Head of Marketing, Gabrielle Tully says, “This amazing result wouldn’t be possible without our wonderful customers and committed store teams. We’re so grateful for the donations, especially at a time when Australians are experiencing cost of living pressures. Priceline Pharmacy and the Priceline Sisterhood Foundation are all about making others feel good, so what better way to do that than know you’ve contributed to improving the lives of Australian women and their families.”
