During the month of May (Breast Cancer Network Australia (BCNA) and Bakers Delight have teamed up for the 2021 Pink Bun campaign, to support those affected by breast cancer.
For three weeks (6-26 May), every Bakers Delight across the country will turn pink with 100% of the sales from all Fun Buns donated to the BCNA.
Money raised throughout the Pink Bun campaign will help the BCNA to continue providing up-to-date, tailored information and support to the Australian women and men expected to be diagnosed with breast cancer this year.
“We know Australians put off routine screenings and visiting their GP last year and as a result we will see further advanced presentations of breast cancer this year.
“More women and men, their families, friends and communities will need support than ever before,” says BCNA CEO Kirsten Pilatti.
“That’s why we are grateful for the unwavering support from Bakers Delight franchisees and the wider Australian community for getting behind the Pink Bun campaign and doing their part to help people affected by breast cancer.
“Every contribution, no matter how big or small, really does make a difference,” she says.
2021 marks 21 years of partnership between BCNA and Bakers Delight with more than $21 million dollars raised over that time.
“After a year of so much uncertainty, there has never been a better time to bring communities across Australia together to raise funds for such an important cause,” says Bakers Delight joint CEO Elise Gillespie.
The 2021 Pink Bun campaign will reportedly highlight the little things that can make a big difference throughout someone’s breast cancer diagnosis and treatment, such as help with the housework, spending quality time with family and friends, and receiving messages of support.
This year Australians can support the Pink Bun campaign by visiting their local Bakers Delight to purchase a Pink Fun Bun, or Pink Fun Bun 6-Pack. Donations can be made online or in bakery.
For more information about the Pink Bun campaign, visit: bcna.org.au/news-events/2021-pink-bun-campaign/